Great products are built on insight and intention. I transform complexity into clarity, turning strategy into systems and ideas into products people rely on every day.
I am a Lead/Senior Designer highly experienced in solving performance, accessibility, and User eXperience issues. I spent the last 11 years designing websites and applications & and pushing organizations forward.I excel at crafting seamless digital experiences from end to end. My recent projects span various industries, including real estate, retail, eCommerce, banking, events, technology, and streaming. I also have experience working with both evolving and mature Design Systems.
Experience
I have experience with Design thinking, Agile, Lean UX, Qualitative and Quantitative User Research, Design Strategy.
Collaborating with stakeholders, product managers, and developers, and shaping ideas into products.
I offer excellent problem-solving skills and a well-developed ability to implement new processes and procedures always centered on the user.
Systems: Figma, Sketch, Miro, Lovable, Optimizely, Maze, Mixpanel, Pendo, Dovetail, Optimal Workshop, Qualaroo, and Adobe Suite.
Download Resume

Services
BRANDING
Brand & Strategy
Logos & Brand Marks
DIGITAL PRODUCTS
Product Design & Development
UX Strategy
Design Strategy
Discovery Strategy
User Research
DIGITAL MEDIA
User Interface
Design Systems
Motion Design
VISUAL COMMUNICATION
Campaigns
Art Direction
See Work
→
30+
Projects
10
Years of Experience
15+
Different clients have sought my expertise
Working With the
Best Clients and Partners
Publications
and extras
Practitioner/Teacher at Colectivo23
2026
→
Medium - Virtual workshops: experiences that can be designed
2024
→
Design Talk (Spanish)
2024
→
Behance
2024
→
Connect with me to explore your project's potential.
Great products are built on insight and intention. I transform complexity into clarity, turning strategy into systems and ideas into products people rely on every day.
I am a Lead/Senior Designer highly experienced in solving performance, accessibility, and User eXperience issues. I spent the last 11 years designing websites and applications & and pushing organizations forward.I excel at crafting seamless digital experiences from end to end. My recent projects span various industries, including real estate, retail, eCommerce, banking, events, technology, and streaming. I also have experience working with both evolving and mature Design Systems.

Experience
I have experience with Design thinking, Agile, Lean UX, Qualitative and Quantitative User Research, Design Strategy.
Collaborating with stakeholders, product managers, and developers, and shaping ideas into products.
I offer excellent problem-solving skills and a well-developed ability to implement new processes and procedures always centered on the user.
Systems: Figma, Sketch, Miro, Lovable, Optimizely, Maze, Mixpanel, Pendo, Dovetail, Optimal Workshop, Qualaroo, and Adobe Suite.
Download Resume
Services
DIGITAL PRODUCTS
Product Design & Development
UX Strategy
Design Strategy
Discovery Strategy
User Research
DIGITAL MEDIA
User Interface
Design Systems
Motion Design
BRANDING
Brand & Strategy
Logos & Brand Marks
VISUAL COMMUNICATION
Campaigns
Art Direction
See Work
→
30+
Projects
10
Years of Experience
15+
Different clients have sought my expertise
Working With the
Best Clients and Partners
Publications
and extras
Practitioner/Teacher at Colectivo23
2026
→
Medium - Virtual workshops: experiences that can be designed
2024
→
Design Talk (Spanish)
2024
→
Behance
2024
→
Connect with me to explore your project's potential.
All content on this site is the creation and property of Ana de la Rosa.
OFFICE
Working globally
CONTACT
(52) 5547-3374-83
anakarendrl@gmail.com
SOCIAL
Great products are built on insight and intention. I transform complexity into clarity, turning strategy into systems and ideas into products people rely on every day.
I am a Lead/Senior Designer highly experienced in solving performance, accessibility, and User eXperience issues. I spent the last 11 years designing websites and applications & and pushing organizations forward.I excel at crafting seamless digital experiences from end to end. My recent projects span various industries, including real estate, retail, eCommerce, banking, events, technology, and streaming. I also have experience working with both evolving and mature Design Systems.

Experience
I have experience with Design thinking, Agile, Lean UX, Qualitative and Quantitative User Research, Design Strategy.
Collaborating with stakeholders, product managers, and developers, and shaping ideas into products.
I offer excellent problem-solving skills and a well-developed ability to implement new processes and procedures always centered on the user.
Systems: Figma, Sketch, Miro, Lovable, Optimizely, Maze, Mixpanel, Pendo, Dovetail, Optimal Workshop, Qualaroo, and Adobe Suite.
Download Resume
Services
DIGITAL PRODUCTS
Product Design & Development
UX Strategy
Design Strategy
Discovery Strategy
User Research
DIGITAL MEDIA
User Interface
Design Systems
Motion Design
BRANDING
Brand & Strategy
Logos & Brand Marks
VISUAL COMMUNICATION
Campaigns
Art Direction
See Work
→
30+
Projects
10
Years of Experience
15+
Different clients have sought my expertise
Working With the
Best Clients and Partners
Publications
and extras
Practitioner/Teacher at Colectivo23
2026
→
Medium - Virtual workshops: experiences that can be designed
2024
→
Design Talk (Spanish)
2024
→
Behance
2024
→
Connect with me to explore your project's potential.
All content on this site is the creation and property of Ana de la Rosa.
OFFICE
Working globally
CONTACT
(52) 5547-3374-83
anakarendrl@gmail.com
SOCIAL